Free Assessement Program · EU & US Trade Shows

Silent interest is
the biggest blind spot in events.

At a typical busy stand, three to seven visitors browse, handle materials, and leave without a single word to the staff.  Visit Touchpoints capture their interest the moment it happens, with no conversation needed.

No commitment. No sales pitch.

Trusted by world’s leading event organisers

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ZERO

extra apps, forms, or conversations required to register visitor interest.

37,000
leads captured at a single European event in three days. (Customer Data, 2025)
23

days of battery life on the new gen. Deploy & forget about it.

If you watch closely... this happens at every event.

Frank van Veen

Hardware Engineer at Visit, designs and builds the physical technology infrastructure powering exhibitions.

How It Works

One tap. Two-way data capture.
Zero friction.

— 01

Visitors tap their badge

Touchpoints sit at strategic areas of the stand. Visitors tap the Touchpoint using their smart badge, and walk away with relevant content on their phone.

— 02

Exhibitors capture leads

Exhibitors receive visitors’ contact information in Visit Connect, instantly. Every tap is a qualified, opted-in connection tied to the specific product or area that triggered it. Now, exhibitors know what visitors cared about.

— 03

Organisers ‘see’ the floor

Every tap feeds into your event analytics. You will be able to see which exhibitors drew the most engagement, which zones converted, which products generated interest versus which products generated conversations. 

The Solution

Capture interest before the conversation.

Touchpoints are small NFC-enabled devices placed at strategic areas on exhibition stands. Visitors tap Touchpoints using their smart badge, receive digital content, and leave a signal of interest that exhibitors see in real time.

Digital Display

A new LCD screen makes each device immediately identifiable, cutting setup time and removing guesswork pre- and post-event.

23-Day Battery Life

Significantly extended from the previous generation. Deploy and run the full show, then return the hardware at the end.

Redesigned Hardware

More robust, cleaner, minimalistic design. Built to sit naturally in the stand environment while creating a more intuitive visitor experience.

The Difference

Same moment. Different outcome.

Scenario

  • Visitor browses while reps are occupied
  • Senior buyer researching independently
  • Visitor examines a specific product
  • Post-show reporting
  • Stand size and sponsorship decisions

Standard Lead Capture

  • No data captured
  • Invisible to CRM
  • Generic attendance count only
  • Blind to actual stand traffic
  • Based on incomplete data

With Touchpoints

  • Lead created with product interest context
  • Identified and followed up with relevant content
  • Lead linked to the product they engaged with
  • Full picture: leads and total stand interactions
  • Based on engagement across the entire show floor

scenario

standard lead capture

with touchpoints

Visitor browses while reps are occupied

Identified and followed up with relevant content

Lead created with product interest context

Senior buyer researching independently

Invisible to CRM

Identified and followed up with relevant content

Visitor examines a specific product

Generic attendance count only

Lead linked to the product they engaged with

Post show reporting

Blind to actual stand traffic

Full picture: leads and total stand interactions

Stand size and sponsorship decisions

Based on incomplete data

Based on engagement across the entire show floor

Touchpoints Assessment Program

Assess your event engagement. See where Touchpoints create value.

This gives qualifying event organisers a structured review of their engagement performance: how visitors interact with stands, what the current setup captures, and where Touchpoints would produce more value. The output is a specific report for your event.

The Assessment is for

fill in the form

Request Your Assessment

30 minutes. Specific to your event. Not a generic deck.

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We don't sell your data and we don't spam.

Frequently Asked

Questions you'll probably have

The Touchpoints Assessment is a structured review of your event's engagement performance. We analyse your current setup, benchmark it against comparable events, and identify where Touchpoints would produce more value for your exhibitors. The output is a specific report, not a generic estimate.

Trade shows and exhibitions with 5,000 or more attendees, held in the EU or US, with the next edition taking place within roughly six months. We're flexible, thus if you're close to those parameters and the event is interesting, talk to us anyway.

No. The assessment covers everything needed to make Touchpoints work at your event. We'll cover the technical fit during the consultation.

You keep your report. If you want to use Touchpoints at future events, we'll talk commercials, but only after you've seen the possibilities. No commercial conversation happens before the assessment is complete and you've reviewed the report.

Standard deployment lead time is six to eight weeks before the event date. Tighter timelines are sometimes possible, we'll confirm after the consultation, if you decide to use the touchpoints.

Ready When You Are

One conversation.
Specific to your event.
No deck.

The lead your exhibitors are missing right now has a name.
We just need to capture it.