Make informed decisions, optimize event performance, and enhance event experiences using event intelligence and real-time data.
Monitor success as it happens.
Plan resource allocation.
Measure performance.
Deliver more engaging events.
Make informed decisions and adjust marketing strategies on-the-fly to ensure event success with real-time event metrics, including:
Analyze lead statistics, compare event and exhibitor performance to gain deeper insight, thus ensuring more informed and strategic planning of future events.
GES, a leading provider in the global exhibition and event industry, announced today that its parent company, Viad Corp, and Truelink Capital, a Los Angeles based private equity firm, have entered into a definitive agreement whereby Truelink will acquire the GES business.