Event Intelligence & Analytics
Make informed decisions, optimize event performance, and enhance event experiences using event intelligence and real-time data.
Real-Time Updates
Monitor success, using event intelligence, as it happens.
Track Event Attendance
Plan resource allocation using real-time event data.
Compare Events
Measure event performance intelligence
Data-Driven Event Decisions
Deliver more engaging events.
Gain Actionable Insights for Event Success
Understand your audience
Gain at-a-glance access to before event registration numbers, identify which marketing activities are most successful, which exhibitors are truly engaging, and which visitor sectors are most represented. Get real-time data on the caliber of visitors, audience split, and expected visitor numbers to tweak your pre-show campaigns accordingly or sell those last few stands.
Rich behavioural insight
Know what is happening as your event unfolds. Drill into visitor journeys, bolster seminar attendance, redirect traffic, identify busy areas, bottlenecks and sections of the show that need a boost of traffic. Affect traffic flow to ensure exhibitor success and visitor satisfaction.
Real-time, data-fueled re-book
Know which of your exhibitors are most engaging and just how successful they are. See their lead numbers, know who they are engaging with, monetize their experience at your show for future sales. Use this insight to re-book and upgrade them for next year.
Work your data
Harness the behavioral data offered by Visit Intelligence to shape your portfolio; re-work floor plans, scale exhibiting packages, plan program seminars, devise features, propose investment, target exhibitors with the data gathered at last year’s event and fuel your marketing campaign with real, indisputable stats and facts.
Reach out to our experts to see our event intelligence capabilities in action
Optimize resource allocation
Make informed decisions and adjust marketing strategies on-the-fly to ensure event success with real-time event intelligence metrics, including:
- Attendees and registrations
- Attendance and capacity
- Revenues
- Registration sources
Increase your ROI
Analyze lead statistics, compare event and exhibitor performance to gain deeper insight, thus ensuring more informed and strategic planning of future events.
- Monitor lead capture metrics
- Compare exhibitors - individually or in groups
- Compare events across your account
